Harper Beckham, 14, set to launch beauty brand amid ongoing Beckham family feud


Harper and Victoria Beckham

Harper Beckham could soon become the latest celebrity child entering the beauty industry, with reports suggesting the 14-year-old is preparing to launch her own cosmetics brand.

The daughter of David Beckham and Victoria Beckham is reportedly developing a Gen Z-focused beauty line that could debut later this year.

According to UK media reports, the project has already moved into early stages, including a secret photoshoot in London believed to be tied to the upcoming brand launch.

Sources cited by British tabloids claim the potential beauty line will draw inspiration from South Korean cosmetics trends, which have surged in popularity among Gen Z and Gen Alpha consumers.

If the project goes ahead, Harper would become the youngest member of the Beckham family to step into the business world and could follow a path similar to other celebrity beauty founders.

Following Victoria Beckham’s beauty success

Harper also has a powerful mentor close to home.

Her mother, Victoria Beckham, launched her cosmetics company Victoria Beckham Beauty in 2019, building a successful line of products including the brand’s bestselling Satin Kajal eyeliner.

The teenager has frequently appeared in beauty tutorials and makeup content shared on her mother’s social media platforms, where fans have seen her experimenting with cosmetics and fashion.

Reports about the potential brand come months after the Beckham family trademarked the name “HIKU by Harper.”

The trademark filing reportedly covers a wide range of products including cosmetics, toys and clothing, suggesting the family has already begun protecting the brand name for potential commercial use.

Legal experts previously noted that the Beckhams have long taken steps to protect their children’s names commercially, a strategy increasingly used by celebrity families.

The next celebrity beauty empire?

If Harper’s beauty brand launches as expected, she would join a growing list of celebrity-backed cosmetics founders, including Kylie Jenner, whose brand Kylie Cosmetics became a global phenomenon after debuting with the Kylie Lip Kits in 2015.

Jenner launched her beauty company at 18 and quickly turned it into one of the most successful celebrity beauty brands in the world.

Launch plans emerge amid Beckham family tensions

The rift has been widely reported on in recent months, with tensions between Brooklyn Beckham and Nicola Peltz and the rest of the Beckham family frequently making headlines.

Representatives for the Beckhams have not publicly confirmed the reported beauty launch.

You May Also Like