LeBron James promotes wife’s skincare on Instagram

WEB DESK: NBA superstar LeBron James is showing his support for his wife Savannah James as she ventures into the skincare industry. In a recent Instagram post, LeBron showcased his excitement for Savannah’s new business endeavor, SJ Skincare.

LeBron posted a video clip featuring the products from Savannah’s skincare line, including a Daytime Moisture Veil, All Day Serum, and a Nighttime Moisture Veil. In the caption, he playfully mentioned how he might start glowing after using her products and encouraged his followers to join the “fresh face” journey.

“Don’t hate if y’all see my face start shining and looking apart! It ain’t my fault, don’t blame me! Just simply 👏🏾👏🏾👏🏾👏🏾 for the 👸🏾 and get on board the fresh face 🚂,” James wrote.

He showered his wife with praise, expressing his anticipation for her forthcoming venture. LeBron also highlighted Savannah’s entrepreneurial spirit, noting her involvement in various business ventures over the years. Among her ventures is her investment in LeBron’s Lobos Tequila brand, which she backed as an early supporter.

Savannah’s business portfolio spans beyond tequila, with previous involvements in a Miami juice shop and investments in ventures like Lockerverse, a Web 3 start-up, and NEZ, a natural deodorant company.

While LeBron’s post generated excitement among their followers, Savannah herself remained coy about the details. She responded to the post with three shushing face emojis (“🤫🤫🤫”), keeping the anticipation high.

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