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Business

Web Desk Karachi
Mar 12, 2025

Lego teams up with Nike, Formula One to expand digital frontiers, engage young fans

The iconic toymaker, recognised for its colourful plastic building blocks, is ramping up investments in online play by establishing its own development team, having tripled its number of software engineers since 2022.

Business

Web Desk Karachi
Jan 10, 2025

Lego to launch iconic children’s series Bluey’s exciting new sets this year

Six Lego sets inspired by Bluey’s universe will be unveiled this spring and will be tailored for the Lego 4+ and Duplo range, catering to younger children, according to the Guardian.

Lego teams up with Nike, Formula One to expand digital frontiers, engage young fans

Lego to launch iconic children’s series Bluey’s exciting new sets this year

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