Bizarre Facebook page posts same photo daily for 8 years

In a quiet corner of the internet, a Facebook page, which has been posting a same photo daily for the last eight years, is drawing unexpected attention.

The page “The Same Photo of A Gravel Pile Every Day” maintaining this routine since September 2016, with its creator sticking to a routine that might seem mundane—yet it has fascinated thousands.

The page’s owner recently shared insights into this unique project after a surge in followers left them waking up to over 150 messages in one day. “I schedule the posts a day in advance using Facebook’s regular app. The picture itself was taken in March 2016, but the page started six months later,” they explained.

What makes this gravel pile special? According to the page owner, its seemingly unremarkable appearance hides an extraordinary context: it was discovered in “an almost impossible place.” While they’ve left it to followers to find meaning in the project, the effort has become an odd digital artwork of sorts, leaving people scratching their heads or chuckling at the absurdity.

For two years, the page barely gained any attention. But in late 2018, its popularity skyrocketed, attracting fans who are now intrigued by its steadfast simplicity.

Interestingly, the page has never been boosted with ads or promotions, nor has it sought to profit from its fame; still it has 0.213 followers and it gets thousands of comments and reactions on the same photo daily.

Growing trend of posting same photo daily

The Same Photo of A Gravel Pile Every Day isn’t the only quirky project to find a niche audience online. There are some other hyper-focused pages on Social media platforms which post same content daily.

Take Every Day Same Photo of Jeff Goldblum, which posts a single image of the Hollywood actor daily, or The Same Photo of an Egg Every Day, offering no commentary but a steady feed of the same egg picture. Another page, The Same Photo of Michael Cera Every Day, has 0.15 followers and it guarantees in its bio to be posting the same photo of Canadian actor daily.

Such pages also become the subject matter of social scientists studying the way people consume content on social media platforms. They might seem absurd at first glance, but they tap into something oddly human: the joy of routine, the allure of simplicity, or perhaps the humor in finding art in the most unlikely places.

Whether it’s a gravel pile, an egg, or a rock, these projects prove that on the internet, even the smallest, most ordinary things can gain extraordinary meaning—or at least a loyal fan base.